Written by NWES Guest Blogger: Robin Denny of CORT Party Rental Hygge (pronounced hue-guh) is a Danish concept encompassing all things comfort and snug, with a focus on the simple pleasures of life. It reflects a feeling or a moment, whether alone or with friends,...
SWAG, it’s the Stuff We All Get…the best part of any event in some opinions! Free gifts for attendees are a huge draw and is something that is bound to get attention. But not all SWAG is created equal…we’ve all been at an event and received some tchotchkes that we...
Written by NWES Guest Blogger: Group DelphiExperiential marketing is a hard-working, hard-traveling industry. Here are seven tips to help keep you balanced.1. Ditch the DeviceWorking is for work hours — so, when you’re supposedly not working, turn off your device so...
Written by NWES Guest Blogger: Janet McNaughton – President, Lasting ImpressionsTrade shows represent 39.2% of all B2B marketing dollars; often the largest line item in the budget. Here are 10 key strategies for innovating your presence and optimizing your ROI....
Written by NWES Guest Blogger: Olivia Sundstrom of National Event ProsWhy Virtual RealityThe question of whether or not to incorporate virtual reality into an event is a question that also asks a lot about the event itself. What is the purpose behind the event in...
Written by NWES Guest Blogger: Christian Golden – Bizzabo.comSpread the word and drive registrations with these 23 powerful marketing tools for your event marketing campaigns. Featuring examples, tips, and resources for maximizing your event reach.You’ve...
Written by NWES Guest Blogger: Danica Giermann – The SnapBar By now you’ve been to a wedding, corporate event, holiday party or retail space that has a photo booth. They’re everywhere and really fun and the perfect thing for saving memories. But too many of...
““The wellness trend began by offering healthier meal options but has now blossomed into an entire culture for events. As people’s personal values are developing and they become more mindful in their personal lives, their expectations for meetings and...
In November, NWES is providing two full days of new technologies, upcoming trends, powerful speakers and industry leading ideas all under one roof. Become an exhibitor today to be a part of the largest event industry trade show and gain access to thousands of...
Written by Caitlyn Hillis of Butler Seattle.As the momentum around sustainability grows, NWES is taking the time to think about the impact our show has on the environment. There are so many incredible ideas and new things happening in the area of event sustainability...